For this project, I designed an interactive scroll story exploring the impact and culture of TikTok. The goal was to present research in a way that feels engaging and immersive while reflecting the platform’s fast-paced and energetic nature.
I used vibrant colors, playful graphics, and interactive elements to mirror TikTok’s visual style. The layout was designed to guide users through the content as they scroll, creating a sense of movement and continuity throughout the experience.
I focused on balancing information with visual engagement, using hierarchy and pacing to ensure the content remains clear and easy to follow while still feeling dynamic.
This project reflects my ability to combine research and design to create interactive experiences that are both visually compelling and informative.